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Merchant Accounts
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Securing Peace of Mind With Your Merchant Account Processor
It is said money can’t buy peace of mind, but can you put it on a credit
card?
It’s no secret that credit card purchases are becoming the preferred method
of doing business online. If you’re operating your own business, either of the traditional brick and mortar
variety or managing a new E-commerce venture from the security of your home or small office, you know safe,
reliable credit card
processing is an absolute necessity to your businesses
success.
Getting Started
The top tier merchant account providers not only provide around
the clock technical support and customer service, they’ll also display their credentials directly on their
home page. Many Internet service providers and software companies provide independent rankings of various
merchant account providers. Apple, Excite, America Online, and several others provide rankings of various
aspects of credit card processing and online payment
processing providers. The evaluations include the costs and
details involved in application and approval, and the ease of use getting your transaction processing up
and running.
Many online merchant account and transaction processing providers will present
potential customers with not only the ratings by independent evaluators but also customer testimonials and fee
schedules clearly laid out on their website. Once the prospective client completes the application, the
evaluation takes less than twenty-four hours in some cases. The customer is then ready to begin doing
business.
Reputations and Credibility
Merchant account providers are motivated to provide the best and most reliable
customer service by the need for sterling reputations and unimpeachable integrity as a function of their
ability to do business. Disreputable online merchant account providers face a loss of business, either by a
corrupted public image within the ecommerce community or by the proper authorities. The mainstream credit card
transaction businesses, therefore, often attempt to outdo one another. The end result is that many merchant
account providers have propelled themselves to obtain perfect ratings by the online evaluators listed
above.
Doing Business
Some merchant account providers also offer an integrated shopping cart system and
website with hosting that allows small businesses to conduct web-based transactions smoothly and conveniently,
without jumping from one software platform to another.
This ensures a higher conversion rate as customers are more comfortable buying
the merchants goods and services. The security of the site is protected through a series of precautions,
including encryption tools provided by the merchant
account provider, usually in the form of a shared SSL
certificate.
On a physical level, traditional storefronts may also choose to purchase credit
transaction terminals, which allow the credit card charge to be conducted quickly and with security, either
over a secure Internet connection or by use of a phone line.
Choosing a Merchant Account Provider
A final criterion to consider in selecting a merchant account is flexible payment
schedules that will grow with your business. These are provided by many of the best merchant account providers,
often at no additional base cost.
Choosing your merchant account provider is easy, the clear choice is United Bank
Card. For all the details or to get started right away accepting all major credit cards, just click
below.
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